Our customised loyalty programmes are tailored specifically to the unique needs and goals of your business and offer personalised engagement strategies. Bespoke programmes enhance customer engagement and loyalty, making them highly effective in building strong, long-term relationships.
Bespoke loyalty programmes can enable a more focused approach, delivering targeted benefits and creating a more meaningful connection between the brand and its customers.
Hirepool Rewards is an exclusive, invite-only programme created to reward valued Hirepool trade customers for every dollar spent. The programme is designed to boost retention, increase share of wallet, enhance communication strategies, and build a strong emotional connection with customers.
Hirepool Rewards is an exclusive, invite-only programme created to reward valued Hirepool trade customers for every dollar spent. The programme is designed to boost retention, increase share of wallet, enhance communication strategies, and build a strong emotional connection with customers.
Hirepool Rewards members can also earn points on a wide range of purchases, including building supplies, fuel, power, tyres, office supplies, insurance and much more. They also enjoy exclusive member-only discounts, giveaways, and access to a member dashboard and mobile app.
Tailored communications keep them informed with personalised updates and relevant product information, further enriching the overall experience. This combination of flexibility, choice, and personalised service helps build a stronger emotional connection with the Hirepool brand, making it more than just a rewards programme, but a tool for deepening customer relationships and maximising engagement.
“We don’t want competitors getting wind of how successful a programme like this can be.
Customers spent 28% more than their counterparts, in a control group over a 5-month period – in a tough market. Additionally, they paid on average between 1 and 6% quicker than the control group.”
Metro Performance Glass, one of New Zealand’s leading manufacturers in the industry, rewards their customers for their loyalty, preference and advocacy for the Metro brand.
Members can earn reward points for every dollar spent with Metro Glass, provided their account is kept current. They can also benefit from the earning power of multiple brands, as they can earn points through the partner programme, SmartTrade Rewards, which has over 300 partners offering points to programme members.
The Metro Rewards programme offers a fully integrated experience with its own dedicated website, tailored communications with personalised updates, relevant product information and targeted offers, plus a member app – all helping to strengthen their connection to the Metro brand while maximising engagement and participation.
Honda Rewards is designed to recognise and reward panel trade customers by targeting and influencing their purchasing behaviour. Members of the programme can earn points for every dollar spent on Honda genuine parts at varied rates, depending on the age of the vehicle they are servicing.
Honda Rewards is designed to recognise and reward panel trade customers by targeting and influencing their purchasing behaviour. Members of the programme can earn points for every dollar spent on Honda genuine parts at varied rates, depending on the age of the vehicle they are servicing.
Beyond point accumulation, members gain access to exclusive benefits such as retail discounts, bonus-points promotions, and exciting giveaways, along with the convenience of the Honda Rewards app. The programme also offers a variety of additional points-earning opportunities through the coalition partner programme, GetGenuine GetRewards, enhancing the value and engagement for its members.
When it comes to redeeming points, members can choose from a vast selection of rewards. Whether they’re looking for the latest technology, luxurious homewares, personal indulgences, or their next overseas holiday, the possibilities are almost limitless. This ensures that every member finds something truly rewarding, making the programme a powerful tool for fostering satisfaction and strengthening the relationship between Honda and its valued customers.
Visit the Honda Rewards website>>
“When it comes to strategy, it was great to take our ideas to the Smart Loyalty team to get feedback and to be able to expand on the ideas with the intel that they had around the customer.
The app allows us to target behaviours, specifically in the areas of product. We could lift performance by influencing customers with the app.
When I think about my experiences working with Smart Loyalty, I wouldn’t hesitate to recommend them to any business that’s looking to try and get a point of difference.”
Launched in 2012, Valspar Rewards is a loyalty programme that rewards automotive trade customers for purchasing Valspar Refinish and DeBeer Refinish paints and consumables from participating distributors.
Members accumulate Valspar Points on eligible purchases, which can be redeemed for various rewards from top brands available in the online Rewards Shop. Members in the Valspar Rewards programme can also earn points on their fuel purchases with Mobil, and their office supplies, furniture, technology solutions, kitchen supplies and more with Winc.
Maxliner Rewards has been designed to build lasting, profitable relationships with customers. Through the programme, distributors can earn points for every dollar spent on Maxliner accessories, turning purchases into valuable rewards that demonstrate appreciation and foster loyalty.
Members have the flexibility to redeem their points for virtually anything they want – the options are extensive, ranging from electronics and household items to travel experiences and more.
To enhance member engagement, the Maxliner Rewards programme offers a comprehensive experience through its dedicated website and mobile app. Members can effortlessly track their points, explore the rewards catalogue, and stay updated on the latest promotions.
B2B Coalition Loyalty
Bespoke Loyalty
Sales Channel Incentives
Reward Fulfilment
Rewards & Redemption
Analytics & Insights
Marketing & Design
Comms & Engagement
Account Management
Data Management
Mobile Apps